How location helps provide more relevant search resultsHow location helps provide more relevant search resultsPublic Liaison for Search

Similarly, certain information in Search can be more useful if it’s specific to your city or neighborhood. If you were to search Google for “parking information,” you might see information about municipal codes and parking enforcement for your local area that would differ from what someone else might see in another city. 

Local information in search results can also be helpful in an emergency. If you search for “hurricane,” our Crisis Response features can show you local shelter information if there’s a hurricane close by, rather than just generic information about what a hurricane is.

Of course, just because some searches have local results, it’s not the case that everyone gets completely different results just because they are in different cities (or even different countries). If a search topic has no local aspect to it, there won’t be local results shown. If there is, we’ll show a mix of local results that are relevant to particular places along with non-local results that are generally useful.

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