A room full of decision-makers, and there’s a seat with your name on it.He is also the bestselling author of six business books, most recently The Uncertainty Principle (2025), a guide for leaders navigating what he calls the “Never Normal” — a world where disruption is not an exception but the baseline.
Setting the stage
Because in enterprise environments, the question is no longer whether to adopt AI, but how to do it strategically.
Peter Hinssen will open the summit with a session on how organizations deal with continuous disruption and long-term digital change — a topic he has spent decades researching, writing about, and bringing to stages around the world.
We are pleased to announce that Peter Hinssen will be the keynote speaker at the Enterprise Drupal Summit Europe 2026 in Rotterdam on 28 September 2026.
Why this matters for your enterprise
With over 1,500 keynote presentations delivered to Fortune 1000 companies and leading organisations globally, Peter brings a rare combination of strategic depth, clarity, and a dry sense of humour that turns strategy into clarity.
- AI in enterprise content systems
- Composable digital platforms
- Digital transformation in complex organizations

Join us in Rotterdam
The program focuses on real implementations, architecture decisions, and operational lessons from enterprise and public sector environments.
More information: summit.enterprisedrupal.eu
Enterprise Drupal Summit Europe 2026 brings together practitioners and decision-makers working on AI (and Drupal) at scale.
The summit focuses on AI in enterprise environments, where change is structural rather than incremental. Peter’s keynote sets the strategic context for the day’s discussions across three key themes:




